What Is Bleed (And Why Does Your Printer Keep Asking for It)? If you have ever submitted a file to a printer and been asked to add bleed, you are in good company. Understanding print bleed is one of those things that makes everything easier once it clicks, and it Read more
What Is Direct Mail and Why Is It Still One of the Best Marketing Tools for Vancouver Businesses? In a world flooded with digital ads, pop-ups, and overflowing inboxes, where ever-changing algorithms decide whether your audience even sees your content, it might seem counterintuitive to invest in physical mail. But Read more
Digital printing has come a long way in just a few decades. From early laser technology and the rise of inkjet printing to the desktop publishing boom, the industry shifted rapidly from plates to pixels. Today, digital printing is one of the most flexible and efficient ways to produce high-quality Read more
Printing has shaped how we share ideas for centuries — but even the best printers have their “oops” moments. A missing word, flipped image, or small typo can turn an ordinary job into a collector’s item or a historical legend. Here are a few of the most famous printing blunders Read more
From science’s whitest white to the blackest black, these extremes reveal the power of contrast, and why it’s essential in design and digital printing. Scientists have pushed the limits of colour to extremes. Super White, developed by researchers at Purdue University, reflects up to 98.1% of sunlight. This extraordinary reflectivity makes Read more
The Evolution of Color: Ancient Pigments to Modern Offset Inks The history of ink and pigments is stranger than fiction. Artists once painted with Mummy Brown, a pigment literally made by grinding up Egyptian mummies, and Cochineal Red, a brilliant scarlet dye made from crushed insects. These unusual pigments were Read more