Icons of Touch

Sappi /  Print Media Stories / Icons of Touch The thicker the wrapper, the more we’re prepared to pay. But is it really that simple? Charles Spence, Professor of Experimental Psychology at Oxford University, reveals the science behind the ‘multisensory packaging’ boom. Meet the brains behind the brands we pay more Read more…

P&G Made an Inkjet Printer for Your Face

After a decade of R&D, its Opté beauty wand gives a targeted, diagnostic approach to putting makeup on your skin. Source: Bloomberg Inkjet printers aren’t often ­associated with luxury, beauty, and luminosity. But Opté, a handheld makeup printer for your face, promises to deliver exactly those things. With tiny cameras that take photos Read more…