MSNBC via DPA International Reading printed books is more associated with comprehension than reading on digital devices, according to University of Valencia (UV) scientists who are calling for print texts to be encouraged in schools. “Leisure reading habits on screen are minimally related to reading comprehension, which contrasts with the Read more
In case you missed it, in December of 2022 Pantone reformulated its base inks for the first time since 1963. Here is a comparison for PMS 277 & 278 Uncoated as an example; previous formulation is on the left and the new formulation on the right. The reformulation is expected Read more
Pantone Color Institute has been announcing ‘it’ colour of the year since 2000 Natalie Stechyson | CBC In a countdown so highly anticipated in the design world that it’s akin to New Year’s Eve, the 2024 Pantone colour of the year was revealed this morning. And it is: Peach Fuzz. The Read more
The Guardian. 23May2023 by Josh Taylor Company says Adobe Firefly is a ‘co-pilot’ to graphic design rather than a replacement for humans. Adobe is integrating its generative AI product, Firefly, into Photoshop, its flagship image editing software. Photograph: Adobe Firefly Software giant Adobe has announced it will integrate generative AI into Read more
Two Sides North America Anti-greenwashing Campaign Responds With Record-breaking Success CHICAGO – July 27, 2022 – For years, major corporations, service providers and government agencies have surrendered to the temptation to cloak their cost saving efforts in a veneer of environmental virtue by claiming – without evidence – that going Read more
Sept 14, 2022 | FIPP | by Jamie Gavin New figures published by YouGov Profiles show that UK and US magazine audiences still prefer reading their favourite publications in print. Out of the total 166,000 people polled (111,000 in the UK, 55,000 in the US), only 18% of UK respondents Read more
Harvard Business Review | by Jonathan Z. Zhang The costs of digital advertising are skyrocketing. By some metrics, prices on major platforms such as Meta, Google, and TikTok grew by anywhere from 61–184% year-over-year in 2021. At the same time, returns are plummeting; recent changes in privacy policies, such as those by Read more
Submitted: Kathi Rowzie May 3, 2022 || twosidesna.org CHICAGO – May 4, 2022 – As banks, utilities, telecom companies and government agencies face mounting economic uncertainties, many of these services providers are looking to cut costs by encouraging their customers to switch from paper to digital communications. But all too Read more
The Target Report – Mark Hahn Printing Papers Get Squeezed Out – February 2022 M&A Activity A refrain is now heard throughout the printing industry; paper supplies are very tight, allocations limit the ability to take on new customers, discounts and rebates are a thing of the past, shipments are Read more
Bond is proud to announce that it has successfully completed the Climate Smart training and certification program for its baseline year. The Climate Smart program provides a unique combination of training, tools, and technical assistance to enable companies to measure and then reduce their GHG (greenhouse gas) emissions. Some initiatives Read more