McDonald’s Canada is on a journey to make its packaging more sustainable as part of its goal to reduce its environmental footprint and source 100 per cent of guest packaging from renewable and/or recycled materials.
To help get there, McDonald’s will unveil two “Green Concept Restaurants” in London, Ontario and Vancouver, BC. These restaurants will act as incubator locations to test new packaging options and recycling initiatives.
The Green Concept Restaurants will continue using much of the current McDonald’s packaging but will also test items with the potential to be rolled out more widely in the future. The first innovations will begin testing in the coming months and include:
The company says that, alongside current packaging, the two locations will introduce lids for all three cold cup sizes that are made from 100% Forest Stewardship Council certified wood fiber. In addition, the restaurants will offer customers wooden cutlery, wooden stir sticks, and paper straws.
In January 2018, McDonald’s announced that by 2025, 100 percent of McDonald’s guest packaging will come from renewable, recycled, or certified sources with a preference for Forest Stewardship Council certification.
Tom Murray, Vice President of EDF+Business at Environmental Defense Fund noted “McDonald’s global preference for Forest Stewardship Council (FSC) certified materials demonstrates their far-reaching commitment to source packaging that benefits people and forests around the world,” said Kim Carstensen, director general of the Forest Stewardship Council. “The partnership between McDonald’s and FSC – the world’s most trusted certification of forests and forest products – also creates a uniquely powerful opportunity for McDonald’s to engage customers about simple ways to protect forests,” he added.